![]() ![]() He also spearheads events, including weekly livestreams on Twitch. In addition to making music, he runs the 100% Electronica record label with his fellow pop mutator and wife Negative Gemini. It’s a fitting return for an artist who’s spent the last decade cutting through the noise. You can hear the impact of this approach in his upcoming third album-take fuzz-pop anthem “Fucking Up My Life.” The track is both raucous and soothing, and as Clanton’s distorted croons echo across swelling synths and crushing breakbeats, he offers a mantra: “It feels alright.” Every moment feels a little more colorful, a little more comforting. When you pair those words with the gauzy textures Clanton’s become known for, his music feels like a dreamy filter you can put over your own memories. His lyrics are direct transmissions from his soul: raw, often off-the-cuff, evocative. “I’m looking for something that triggers a memory or an emotion,” he says. The Los Angeles artist’s process involves tweaking synthesizer presets, but beyond searching for the right melodies and textures, he’s hoping to come upon a sound that strikes a spiritual chord. ![]() George Clanton doesn’t just produce gleaming electronic pop, he produces nostalgia too.
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